Sweet! There is (or at least was) a shop showcasing local crafts in Brampton, Cumbria, of the same name. Perhaps you could plan a holiday visiting all the Serendipities!
I love reading people's comments on what I have written, but I am not in the business of debating, this blog is my space, so if you can't say something nice, the please, don't say anything at all. If you don't like what I have written then please don't read it.